The entire middle section is an extended endorsement of TSM, and Dr. Sinclair himself was interviewed for it. The article is in the online edition as well as the print magazine.
I had never heard of TSM before and this article alone is enough to convince me to try it, but I will also be watching Claudia Christian's documentary with my wife (who has been annoyed with my drinking for some years now).
I plan on talking to a doctor and starting up TSM as soon as possible (and then posting back here most likely)
http://www.theatlantic.com/features/archive/2015/03/the-irrationality-of-alcoholics-anonymous/386255/